Privacy is a consumer right – but let’s not oblige the tech giants to police it
In a time of impending change for targeted marketing, all eyes are on the companies who, by virtue of their size, are becoming the de-facto privacy-enforcing rule-makers of the digital ecosystem. We’re all aware of the substance of Google’s cookie less plans, which follow similar moves made by Mozilla and Apple’s Safari. And earlier this month, […]
CNBC Squawk Alley Interview Covatic
Nick Pinks was recently on CNBC taking part in an interview workshop breaking down the imp…
Sports Loft Podcast: Personalisation in Sport
Alexandra Wilis of Wimbledon and Nick Pinks of Covatic chatted about what personalisation m…
Dear Google, You’re definitely right about a couple of things
At first glance, Google’s decision to ditch third-party cookies in its market-leading Chro…
Adtech’s words are meaningless, it is actions that will influence change
Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean.
Startup Mentorship Keeps Kevin Greenwald at the Forefront of Advertising Innovation
Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts.
How Brands Can Achieve Hyper Personalisation Without Exposing Personal Data
In Nick Pink’s debut as a Brain Marketing Columnist for Brand Chief Mag, he writes about hyper personalisation and how it really is possible to…
