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Tech with good intentions: Key takeaways from CES 2024

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CES 2024 was always going to be special, but this year saw a number of key shifts that have set the agenda for where global technology goes next.

Here Dan Pike, CPO, Covatic digs deeper into some of the top trends that surfaced at CES 2024 …

CES 2024

The innovations showcased at this year’s Consumer Electronics Show (CES) exemplified the accelerating industry-wide shift towards AI implementation, consumer-centricity, and smart automotives.

The world’s biggest technology event was also a testament to the rising trend towards using tech for good.

Whether this be through solving accessibility challenges, addressing privacy expectations, or increasing personalisation, CES demonstrated that pioneers within the technology and advertising industries are increasingly aligned on their intentions.
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