The Hub

An insider’s view on digital privacy with Covatic’s Sarah Lawson Johnston

Written by Eda Osman for Sphere

Today’s episode features Sarah Lawson Johnston, Chief Revenue Officer at Covatic, a trailblazer in helping media companies deliver addressable advertising while protecting personal data.

Sarah was part of the early Covatic team that, as far back as 2017, bet on privacy becoming a make-or-break issue in online advertising. Its prescience paid off: Covatic counts Bauer and Comcast among its clients and completed a US$5 million Series A fundraising in May. She was made Chief Revenue Officer of the company in 2023.

Read More