Written by Lisa Baker for Business in the Midlands
Covatic, developer of a best-in-class privacy-first audience targeting solution, today announced it raised $5 million in its Series A funding round, led by Manchester-based venture capital investor Praetura Ventures. Covatic’s solution enables personalised targeting in a future-proof and ethical way. The investment will be used to further develop its technology while bringing it to the global advertising and media market. Other investors include Creative UK’s Creative Growth Fund and Comcast.
Covatic, developer of a best-in-class privacy-first audience targeting solution, today announced it raised $5 million in its Series A funding round, led by Manchester-based venture capital investor Praetura Ventures. Covatic’s solution enables personalised targeting in a future-proof and ethical way. The investment will be used to further develop its technology while bringing it to the global advertising and media market. Other investors include Creative UK’s Creative Growth Fund and Comcast.